02 · Work
Creative we shipped. Systems we built.
AI ad campaigns shipped end-to-end across multiple brands, with full lookbooks per brand. Operating systems running live, and a few honestly labeled as in progress or internal.
AI creative
Lookbooks, ads, campaigns, built end-to-end.
Real garments, brand-trained prompts, no studio days. Tap a brand to open its full lookbook: every creative organized by campaign.
Systems
Operating systems for ambitious teams.
CRMs, dashboards, apps and MVPs. Most are shipped and running the business they were built for; a few are honestly tagged as concepts, in progress, or internal-only.
System
Dental Map
A dentist marketplace for Cairo. Arabic-first booking, real open slots, MVP shipped in twenty-one days.
System + Brand
52th Fifty Tooth
A bilingual English and Arabic site for a Cairo orthodontic clinic. Instant booking, three locations, live two days after kickoff.
System + Brand
Newtral
A streetwear brand, end to end. Identity, Shopify storefront, AI-generated photoshoots, paid-social engine. One team, one source of truth.
Marketplace AnalyticsEU Dashboard
Amazon and Bol sales unified in one view: revenue, true profit after every fee, and the SKUs moving in each direction.
Enterprise ITADGreest
A corporate site for a multi-regional e-waste and IT asset disposition group operating across the UAE, Egypt, KSA, and Turkey.
Sales CRMNanodems
A Gulf sales CRM rebuilt from a single-user static tool into a real multi-user product on Supabase, with a scored queue of opportunities.
Operations DashboardHG Aesthetics
One pane of glass across channels (Shopify, fulfilment, ads) for the cosmetics team.
Proposal Concept · Custom CRMApex Wealth
A wealth-management operating system, designed as an interactive proposal concept: pipeline, advisors, mandates, and billing under one schema.
CRO Engagement · In ProgressAfrican Greens
Conversion-rate optimization for an Egyptian skincare store: catalog structure, collections, tracking, and trust surfaces, live on africangreens.com.
Order Portal3D Lab Cairo
A dental lab's order portal. Clinics submit cases, the lab fulfills, every case tracked end-to-end.
Internal LMSAQL Learn
Our internal learning platform: courses, tracking, and AI-tutored modules for the AQL team.
Client OnboardingAQL Welcome
The onboarding flow that kicks off every AQL engagement.
Internal CRMAQL OS
AQL's own operating system: the CRM we built before we built one for clients.
Brand + Web · StreetwearOmens
Brand identity and storefront for a streetwear label.
Real EstateRiwaqah
A real-estate listing platform with rich filters and Arabic-first UI.
Brand + Web · HospitalityYahya Tours
A bespoke tour operator’s brand and booking site.
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